About Us

Our Multicultural Experts Are Ready To Talk To You

Check Out Marketing Solutions That Work

In 2016, Rodd Rodriguez, a veteran multicultural adman with more than 40 years of experience, joined forces with Andres Bohorquez, a Millenial digital webmaster and marketer, to form sm@rtbtl.us – thereby converging traditional and digital advertising and marketing expertise to address The Multiculturals©  – America’s fastest growing consumer groups.

We are a multicultural marketing and advertising, media planning and buying, activation, analytics agency delivering fully integrated and measurable solutions in your prospects language of choice to influence and engage your consumers along the purchase experience

Experience The Work

HEALTHCARE

www.happyhealthsalud.com
www.happyhealthsaludpro.com
www.hhscontentware.com

ENTERTAINMENT

www.terramaxent.com
www.isadoraduncan.org

CULTURAL

www.edicionespuerto.com

Why Choose The Multicultural Sm@rketing Agency

We are experts helping our clients grow in fast-changing and competitive multicultural marketplace

Always on Support

Smart BTL is here to make sure you have the assistance needed to help you achieve this. Thanks to our onboarding specialists, professional teams, and technical support teams available 24/7 we are always here to help.

Custom Digital Marketing Solutions

Your personal team of digital experts at Smart BTL has the knowledge to help you stay ahead of the digital marketing game. Browse through some of our services and learn more about the customized solutions we can develop for your business.

Effective Solutions

Smart BTL is a full-service digital agency that helps businesses reach their digital marketing goals. What We Do. Paid Digital Media. Responsive Website Design and Hosting. Search Engine Optimization. Paid Search Advertising. Social Media Marketing.

Our Sm@rtketing Team

Multilingual & Multimedia Expertise At Its Best

We at Sm@rtBTL are committed to maximizing new advertising and marketing information technology to e...

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Rodd Rodriguez

Chief of Staff

“Sm@rtBTL’s combined 50 years plus experience in marketing and advertising to multicultu...

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Management of PMO and Software Factory, account management for clients in Bogotá, New York and Miam...

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William Rodríguez

Senior Project Manager

Application of methodologies, administration of resources, schedules, budgets, definition, monitorin...

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José Carvajal

Project Manager

Excellent Support

We’ll be there 24/7/365 with an infrastructure that maximizes state-of-the-art communication systems to deliver the right message, at the right time to your primary consumers to generate maximum return on your investment.

Awesome Team

Your growth goals will be addressed by a team
of multicultural professionals with proven success across multiple business categories and experts at converging traditional and digital venues..

Faster Performance

We’ll be there 24/7/365 with an infrastructure that maximizes state-of-the-art communication systems that will deliver the right message, at the right time to your primary consumers to generate maximum return on your investment.